MaRS


GROW CAMP

Six days of intensive growth programming.  

TORONTO | FEBRUARY 9 TO MARCH 16

Thank you to our sponsor:

What is Grow Camp? 

Over six packed days, Grow Camp will put you on the path to becoming a successful growth marketer in a hands-on, collaborative environment.  

In small groups of ventures and corporates, participants will test the latest marketing tools, work with leading growth experts, and leave with an action plan for developing—and leading—a successful, sustainable growth marketing strategy tailored to their company. 

Led by exceptional growth experts, founders and partners, Grow Camp participants will gain a deep understanding of brand positioning and customer behaviour, while learning how to: 

  • Design and implement a high-growth process
  • Identify new marketing channels
  • Use marketing technology automation tools
  • Track the right metrics
  • Implement new growth strategies
  • Foster a culture of growth at their companies  

Every morning, participants will hear from venture founders and leading growth experts at global tech companies. Then, they’ll apply this knowledge to the actual challenges they face on a day-to-day basis.  

SCHEDULE

8:30 a.m.: Doors open 9:00 a.m. - 5:00 p.m.: Sessions

Speakers

Sean Ellis

Founder and CEO GrowthHackers.com

Nir Eyal

Author "Hooked: How to Build Habit-Forming Products"

Pamela Hilborn

VP Design Digital Factory at Scotiabank 

Paul Chan

COO Bunz Inc.

Marty Neumeier

Director of Transformation Liquid Agency

Kevin Meyers

Product Strategy Manager Snapchat

Elle Woulfe

VP of Marketing LookBookHQ

Alison Gibbins

Startup Whisperer and Marketing Consultant Alison Gibbins Consulting

Gregory Karelitz

Partnerships & Growth HubSpot for Startups

Steve Watt

Founder Toronto ABM Summit

Robert Geller

Head of Financial Services Facebook Canada

Kareem Azees

Marketing & Analytics Autodesk

Sandeep Toti

Co-founder and CMO Remitr

Ben Winn

Manager, Customer Success SeamlessMD

David Priemer

Founder and Chief Sales Scientist Cerebral Selling

Randy Frisch

Co-founder, CMO & President Uberflip

Matt Hryhorsky

Design Director Filament Creative

Marko Savic

Founder & CEO FunnelCake

Melissa Madian

Principal TMM Enablement Services

Jake Hirsch-Allen

Lynda.com Lead LinkedIn Canada

Krista LaReviere

Co-founder and CEO G-Shift

Daneal Charney

Director, Talent, Venture Services MaRS Discovery District 

Mark Evans

Principal ME Consulting

Aislinn Malszecki

Manager, Online Learning Strategy MaRS Discovery District 

Nathan Monk

Strategist, Advisor MaRS Discovery District 

Emma Jones

Director of Marketing Quandl

Jeff Goldenberg

Co-founder and Chief Strategy Officer Abacus.Agency

Bryn Jones

Co-founder GrowSumo

Agenda

February
9

Brand Marketing

  •  Culture
  •  Branding
  •  Positioning
  •  Story telling
February
16

Building the Machine

  •  Process Design
  •  Scaling
  •  Revops
  •  Customer pyschology
February
23

Growth Roadmapping

  •  Roadmapping
  •  Forecasting
  •  Analytics / KPIs
  •  Content production


March
2

Innovative Sales

  •  Account-based marketing
  •  Customer success
  •  Community marketing
  •  Technology stack
March
9

Channel Development

  •  PPC and SEO
  •  Emerging channels
March
16

Channel Development

  •  A/b testing
  •  Email / direct response
  •  Viral / word-of-mouth
  •  Mobile
  •  Business development

Location

Autodesk Technology Centre

MaRS Centre 661 University Avenue Toronto, ON 

HOW TO REGISTER 

MaRS Ventures

Grow Camp is free for MaRS Growth and Scale ventures. To find out if you're eligible, please contact your Sector Manager or reach out to Nathan Monk at nmonk@marsdd.com.

Corporates

This unique program will give you the skills and and methodologies to be a catalyst for growth in your organization. We encourage marketing departments to enrol part or all of their team, to enable them to work through the marketing challenges they currently face. 

THANK YOU TO OUR PARTNERS

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