A startup’s well-structured compensation plan will motivate its sales team and protect its bottom line

In this video, learn about:

  • Compensation for hunters versus farmers on your sales team
  • Balancing short- and long-term business objectives
  • Appropriate incentives

Presenters:
Margo Crawford, President and CEO, Marketing Sherpa
Lynn Cameron, Managing Partner, TechEdge
Helen Robert, Managing Partner, TechEdge