Newtopia
CEO: Jeffrey Ruby
Sector: Health
Sub-sector: Healthcare IT
Year founded: 2008
Website: www.newtopia.com

Newtopia leverages personal genetics and the latest engagement science to inspire at-risk individuals to make healthy lifestyle decisions. Newtopia’s patented health engagement platform combines an interactive online dashboard—which incorporates wearable devices, personalized gaming and a social health community—with genetically tailored natural health products and personality-matched coaching to keep users motivated and on track. Newtopia delivers sustainable outcomes and quantifiable returns, and can scale to address millions of people at risk of obesity, chronic disease or unhealthy aging.

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